Best practices


CX Trends 2023: Immersive CX marks the dawn of a new era in service

Despite economic turbulence and rising customer expectations, companies remain optimistic about the future. That hope is grounded in plans to invest in immersive CX, which is being driven by five distinct trends.

Latest stories

Guides and ebooks
1 min read

The playbook for controlling costs with AI

Boost your productivity. Future-proof experiences. All without compromise. Find out how AI is the best investment and a critical strategy for controlling costs.

Guides and ebooks

Consumers expect AI to radically transform service

In this Zendesk white paper, consumers share their thoughts about how AI will transform customer service and why they think businesses aren't doing enough to embrace the technology.

Best practices
10 min read

A 2023 guide to live chat support

Learn best practices for live chat support, how it can help you provide better customer experience, and why it's a valuable customer service tool

Best practices
13 min read

8 great FAQ page examples and how to create your own

An FAQ page should be part of your team’s investment in customer self-service. Get inspired to create your own with these FAQ page examples from well-known brands.

Best practices
8 min read

How to embrace new behaviors in 2021

2020 brought on a seismic shift in consumer trends, but many industries are adapting.

Best practices
6 min read

How online retailers are transforming the customer experience with conversational commerce

For e-commerce businesses, conversational messaging provides unparalleled opportunities to improve the customer experience—and sell more goods and services in the process

Best practices
11 min read

What is customer retention? 11 examples and strategies to retain customers

Businesses work hard to attract customers through a mix of marketing, social media and brand strategies.…

Best practices
8 min read

Feedback form examples, templates and how to write your own

Use these feedback form tips to help you hear more from your customers and improve your CX.

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