Customer expectations


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5 min read

Conversational CRM is the missing piece in your sales strategy

Learn why conversations play a critical role in creating customers for life.

Article
5 min read

Good-enough service isn’t good enough: 3 strategies to remain competitive

The 2022 CX Accelerator report results are in. Discover how great customer experiences set teams up to thrive in an ever-changing market.

Article
6 min read

What is high-touch customer service? (+ how to deliver it)

Deliver a high-touch customer service experience to build and retain meaningful relationships with your audience.

Article
11 min read

Customer feedback management guide: Best practices + tools

Customer feedback management is key to delivering superior products, services, and experiences. Learn how to do it successfully so you can boost retention and build brand loyalty.

Article
18 min read

What is omnichannel? A CX guide for 2024

Omnichannel is an approach that makes it easier to communicate with customers across different channels. Learn how you can meet customers where they are and provide smooth, consistent experiences.

Article
9 min read

Customer communication: 8 tips to build an effective strategy

A strong customer communication strategy helps your team deliver consistent brand messaging and build meaningful connections with buyers.

Article
3 min read

How to unlock growth with the Zendesk Suite

Customer experience is the new driver of business growth. Read on to learn how you can set up for success.

Article
5 min read

How to launch a digital customer experience transformation

Learn what it means to transform the customer experience and why building a customer insights and action engine is so important.

Article
6 min read

What is customer intelligence (CI)? Benefits, types, + examples

Customer intelligence (CI) is the process of collecting consumer data to better understand customers and deliver personalized experiences.

Article
8 min read

Why companies need customer tutorials [+ how to create them]

Leverage customer tutorials to educate your audience, create trust, and attract new buyers.

Article
11 min read

B2B customer service: What it is and how to do it right

Provide world-class B2B customer service to build trust and create long-lasting relationships.

Article
10 min read

What is digital customer service? | Benefits and strategy

Phone-dominant service solutions are no longer sufficient to meet consumers’ needs. Companies can improve the customer experience and cut operational costs by expanding their digital customer service offerings.

Article
5 min read

What is customer goodwill? + 3 ways to build it

Start creating positive customer relations that will benefit your business’ bottom line.

Article
12 min read

16 essential customer service skills for CX success

A customer service agent should be knowledgeable, communicative, and empathetic—and that’s just the start. Here are the skills you should be scanning resumes for as a recruiter and developing as a job seeker.

Article
8 min read

7 customer service trends to follow in 2023

Companies have put customer service at the top of their priority lists, and with good reason.…

Article
3 min read

The Museum of Annoying Experiences

What if Zendesk, the champions of customer service, changed the world?

Article
10 min read

Millennials vs. Gen Z: Differences in customer service expectations

They’re just one generation apart, but they think differently about customer service. Here’s how to tailor your customer service to millennials and Gen Z.

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