Sales

With better conversations and smoother pipelines, you can spend more time closing deals and less time juggling data.


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Article
9 min read

The 35 best pieces of sales advice for 2024 from sales experts

Get sales advice on sales leadership, sales careers, customer relationships, and more straight from the pros.

Article
5 min read

Conversational CRM is the missing piece in your sales strategy

Learn why conversations play a critical role in creating customers for life.

Article
8 min read

What is transactional selling, and how does this approach work?

Whether you're a sales expert or new to the industry, transactional selling is a classic negotiation strategy. Get tips on when and how to use it, and see examples of what it looks like in action.

Article
3 min read

The future of sales is connection

Zendesk’s survey of 3,000 CRM decision-makers reveals just how important it is to connect sales organizations to critical customer information within the business.

Article
10 min read

Lead vs. prospect vs. sales opportunity: What's the difference?

The terms lead, prospect, and opportunity are often thrown around interchangeably, but they shouldn't be. This guide covers the differences, best practices, and more.

Article
13 min read

How to write a killer sales proposal (examples and best practices)

A successful sales proposal can make the difference between winning or losing a sale. Learn best practices for writing a proposal that helps you close more deals.

Article
10 min read

What is a sales invoice? Complete guide on how to create one

Follow this guide to learn all about sales invoices, including how they work, key elements, and steps to creating your own.

Article
8 min read

What are digital sales and why are they important for business?

Learn everything you need to know about digital sales and why they are important for your business.

Article
11 min read

What does a business development representative (BDR) do?

Follow this guide to learn more about what a BDR is, what business development representatives do, and why they’re important for sales teams.

Article
10 min read

What is white space analysis? The ultimate guide to addressing unmet customer needs

Read our ultimate guide on white space analysis, its benefits, and how it can uncover new opportunities for your business today.

Article
13 min read

After-sales service: 10 strategies to keep customers engaged

After-sales service is the support provided to customers after a purchase. Learn how these after-sales activities can increase customer lifetime value.

Article
15 min read

Lead conversion: Examples and effective tips for improvement

Take control of your lead conversion process and improve your lead conversion rate with these examples, tips, and tricks.

Article
12 min read

How to absolutely nail a sales cadence: Tips and examples

A sales cadence is a sequence of different outreach methods with a prospect or lead. Optimize your cadence with these best practices.

Article
16 min read

The 15 best online sales training programs in 2024

Find the best, most effective sales training program for your sales team.

Article
16 min read

Understanding customer behavior: Model, examples, and segmentation

Consumer behavior is an offshoot of behavioral science that businesses use to understand and influence buyers. Here’s what you need to know.

Article
10 min read

How to set and reach sales quotas (with examples)

A sales quota is a sales target, or goal, that helps sales orgs make a greater impact and improve rep morale.

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