Best practices

Strategies, how-tos, and ideas to inspire you.


Latest stories

Article
4 min read

Say hello to September integrations

New Zendesk app integrations are here. Learn all about how these integrations can help out your sales and support teams.

Article
3 min read

Voice support is as popular as ever. Here’s the newest way to manage customer service calls

Introducing the Zendesk Voice API for seamless customer support.

Article
5 min read

7 ways CX leaders can close the AI trust gap with customers

Customers already believe in the power of AI to improve their experiences. Here's how companies can honor those expectations.

Article
12 min read

What is product-market fit? Examples and strategies to find it

Product-market fit is achieved when you find the proper market for your service or product and fulfill the needs of your target audience.

Article
2 min read

ChatGPT vs. Bard

ChatGPT and Google Bard provide similar services but work in different ways. Read on to learn the potential benefits and limitations of each tool.

Article
6 min read

The hottest integrations are here

New Zendesk app integrations are here. Learn all about how these integrations can help out your sales and support teams.

Article
17 min read

What is brand advocacy? (+ 8 strategies to boost referrals)

Turn the people who know your business best into brand advocates with head-turning reward programs and impressive customer service.

White Paper

Employee Experience Trends Report 2023

New ways of working require new tools. Download the report to see key trends and insights shaping the workplace in 2023.

Article
5 min read

Here's how customer service teams are actually using AI

From bots to automated workflows under the hood, Generative AI tools for customer service driving higher productivity, happier agents, and satisfied customers

Article
4 min read

Using AI to turn your service team into inside sales reps

Customer interactions are revenue-generating opportunities when CX agents have the right tools to boost conversion rates and increase average order values.

Article
4 min read

Drive revenue during an economic downturn

Big box platforms are limited in their ability to fuel growth. Turn ordinary interactions into personal and extraordinary revenue-generating opportunities.

Article
4 min read

Stay agile and innovative—and rein in expenses

Facing a possible recession, business leaders are making tough choices. But it’s possible to slow spending and hiring, without sacrificing quality or scale.

Article
4 min read

Driving cost savings through operational improvement

Any team viewed as a cost center can face significant challenges when financial times are tough, so it’s imperative that customer service orgs prioritize spending where it counts.

Article
4 min read

The impact of AI within customer service during an economic downturn

Preparing for change is an always-on job. Focus on where you can see the highest return on your service investments and enable tools and features that result in both cost and time savings.

Article
9 min read

100+ catchy sales slogans and taglines that customers will love

Memorable sales slogans and taglines are the earworms of marketing. Learn what makes a great one and how to harness its power to accelerate sales.

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